Remember when grabbing a snack used to be simple? Yeah, us too. But somewhere along the way, ingredient lists became tongue twisters, labels got sneaky, and choosing a granola bar started to feel like cramming for a pop quiz in food science.
In 2018, we decided to take matters into our own hands. As snack lovers (and exhausted parents just trying to survive the grocery store without a meltdown), we had one goal: make snacks that don’t require “new math” to understand. So, we rolled up our sleeves, ditched the junk… no artificial flavors, colors, preservatives, or unpronounceable ingredients and created JUNKLESS.
Soft, chewy, and so delicious, you’ll think you’re breaking the rules. But the truth? We only use simple, real, Non-GMO ingredients like 100% whole grain oats, natural peanut butter, and real fruit pieces. And we did it with 34% less sugar than the leading granola bar - because the only crash you should worry about is bedtime.
Let’s be real: life is complicated enough. Snacks should be the fun part!